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4 Things You Need to Know About Call Center Customer Service

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October 12th, 2020

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Call centers are a prominent feature in the business world, particularly for large or growing companies. Providing superior customer service is vital for a business to thrive; it’s also a significant means for companies to differentiate themselves from the competition. Coupled with the fact that most customers will find a new vendor if they receive poor service, customer satisfaction is a critical metric for long-term success. The following are some of the biggest ways call centers affect customer service:

  1. First point of contact. Company leadership doesn’t often get a chance for direct interaction with their customers. They rely on call center employees to serve as the face and voice of the business. Call centers aren’t just the initial point of contact, they’re often the only point of contact. If call center employees don’t deliver quality customer service, the business isn’t likely to have another chance at winning over the customer’s loyalty.
  2. Differentiation opportunity. Businesses need to make sure their call centers provide a smooth and easy experience for their customers, but they can also use these interactions to secure their customers’ commitment. Delivering superior service such as recommending a product better suited to the customer’s needs or addressing common questions that relate to their initial inquiry can make the difference between so-so service and standout support.
  3. Providing service at all hours. One of the biggest benefits of many call centers is that they allow a company to provide around the clock service. When a business’ office hours are the same as their customers’ working hours, it can sew frustration and discontent. When customers call with vital questions or concerns only to be met with an automated recording about business hours, it sours their relationship with the business. It also means they’re more likely to go looking for a new service provider that can offer expedient and timely solutions.
  4. Greater flexibility. Waiting on hold is often an annoying and inconvenient experience for customers. Modern call centers offer multiple channels to reach customer support including by phone, email, chat, text, and even social media. Providing customers with their preferred communication method reduces friction points that can derail a conversation before it even begins.

Actec understands that providing superior customer service is a dynamic element to make your business stand out from the rest. Contact us to learn more about how our nearshore call center services and flexible text and chat support can help your company achieve that goal.

5 Tips for Hiring the Best Call Center

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September 14th, 2020

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Many growing businesses turn to call centers to handle the influx of customer service calls. This allows their employees to spend more time on providing specialized services or focusing on other, high-priority tasks. However, switching to a call center represents a significant change in company culture and employee responsibility so businesses need to make sure they contract with a call center that best meets their needs.

The following are some guiding principles for identifying top tier call centers:

  1. Make security a top priority. Many call centers have moved to the cloud for several reasons. It’s easier to install technology and render services that way. It’s also a good fit for businesses that have agents operating at multiple sites. However, companies will want to make sure their data is secure as well as investigate what redundancies and data recovery the call center offers in the event of a disaster.
  2. Look for compassion. Businesses need more than a person to answer a ringing phone. They need a friendly voice to help answer customers’ questions or resolve their issues. This is particularly important in the insurance industry when handling calls related to a loss. First notice of loss (FNOL) is the single greatest opportunity for securing customer satisfaction. Having a compassionate agent can help achieve that goal.
  3. Ensure a call center’s services align with business goals. Businesses should identify what they need from a call center and compare providers that meet their established criteria. Creating this short-list in advance saves time by avoiding interviews with providers that don’t offer the necessary services. This is particularly important for businesses that require special features like chat support or around the clock services.
  4. Meet with the call center. A provider may check every box from security to friendliness to specialty services and still fall short of the mark. Several providers may look good on paper, but businesses need to perform their due diligence by taking a tour of the call center’s facilities. If the call center’s leadership and management style differ vastly from a company’s culture, there could be significant clashes later.
  5. Determine how much location matters. Call centers can be offshore, nearshore, or onshore. Onshore call centers often have restrictions on hours of operation either due to time zones or expense. While offshore call centers are often cheaper, there can be a significant cultural divide that can cause friction between customers and the company. Nearshore call centers offer the best of both worlds by having similar cultural experiences and decent proximity for business meetings while providing enough distance to cover more hours of service.

Outsourcing calls gives companies a competitive edge for several reasons. For example, if one business has a customer service line and the other does not, potential customers are more likely to opt for the option they can call with their questions. Customers also prefer businesses that offer extended hours for customer service calls beyond the traditional 9:00 to 5:00. Contact the experts at Actec to learn how investing in a nearshore call center can improve your business.

5 Reasons Why You Need to Outsource Your Call Center

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August 24th, 2020

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Customer service is a significant element of any business regardless of industry. Providing superior customer service can help improve customer satisfaction, referrals, and a business’ bottom line. However, it’s not fiscally practical to have a full-time team of employees to handle all of these calls. Many customers call outside of normal business operations as well, which further complicates the issue. To address these challenges, many companies of all sizes are looking to call centers as a solution.

The following are some of the best advantages of hiring a call center:

  1. Reduced costs. Businesses can utilize call centers to handle all of their calls 24/7. To pay a full-time team of employees to work on-call is often astronomical in comparison.
  2. Better use of time. Not all businesses can afford or need a full-time employee to handle customer service calls. As a result, team members in various departments often rotate who handles incoming calls. By diverting customer service calls to a call center, those employees can focus on their primary job without interruptions.
  3. Around the clock service. Many call centers offer their services 24 hours a day or extended well outside of usual business hours all year round. This is particularly useful for industries like the insurance sector whose clients may require customer service at unusual hours following an accident or loss.
  4. Superior quality of service. Call center employees receive training on how to provide excellent customer service. They are able to provide knowledgeable answers to customers’ questions and concerns while remaining polite and professional.
  5. Actionable reports and data. Many call centers monitor calls to ensure the quality and for training purposes. They can use these reports to improve their employees’ skills as well as provide insights to the company on common pain points for customers.

Call centers can improve customer satisfaction, reduce business costs, and boost productivity. Opting for a nearshore call center can amplify these benefits. Nearshore call center employees are located in a similar geographic location, which eliminates cultural barriers. Contact the experts at Actec to learn how our nearshore call centers can help lower your costs, improve the customer experience, and more.

4 Benefits of Nearshore Call Centers

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July 27th, 2020

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Many businesses are well aware of the benefits of a call center. For certain industries such as insurance, having a call center is a necessity to remain in business. Accidents rarely happen during business hours, and customers need to be able to file a claim when the loss occurs—not the following day when their insurance provider’s office opens. However, selecting the right kind of call center is critical to maintaining the company’s image as well as keeping customers happy.

Many people associate call centers with countries across the world, which is typically the case for offshore call centers. They may be based out of India, the Philippines, or many other international countries. Conversely, nearshore call centers are located in a similar geographic location to the business that hires them. Having a nearshore call center can reap the following benefits for businesses:

1.      Familiarity with culture. For businesses in the US, nearshore often means Mexico, Canada, or nearby islands. One of the biggest benefits to this is that these locations often have cultural overlap with US customers. This eliminates the struggles between cultural barriers, which can facilitate better service.

2.      Similar business hours. Nearshore call centers can offer extended business hours while still being reachable during a normal working day. For example, if a nearshore call center is three hours off from the business’ location, executives from both sides can find overlapping working hours to discuss business concerns.

3.      Improved proximity. When a company needs to conduct training or hold business meetings at a nearshore call center, executives can travel to the call center with minimal hassle. While nearshore call centers are a short flight away, many offshore call centers require lengthy flights that consume several days. Shorter flights and similar time zones also mean less jet lag for these business trips.

4.      Improved customer satisfaction. Many nearshore call centers only hire 100% bilingual employees to ensure there is no language barrier. However, given that a significant portion of the US speaks Spanish, having a bilingual nearshore call center based out of Mexico can help serve a wider range of customers. Having similar cultures helps in this area as well, as call center employees can better empathize with customers during a crisis.

Investing in a nearshore call center allows businesses to focus on their core skills rather than fielding customer phone calls. By freeing up that time, businesses can concentrate their attention and efforts on growing their company and improving their bottom line. Contact the experts at Actec to learn more about our nearshore call center solutions.

Are Your Call Centers Improving FNOL or Hurting Customer Retention?

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June 15th, 2020

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It’s a well-known industry fact that first notice of loss (FNOL) is the single greatest opportunity to secure customer satisfaction during a claim. It’s also often a distressing time for the customer as they are reporting a loss. With emotions running high, a lackluster or poor FNOL experience can stain a customer’s perception of and loyalty to his or her insurance provider.

Uncontrollable elements also affect FNOL, such as the time the loss occurs. Accidents, thefts, and other damages don’t always occur during normal business hours. In order to offer customers around the clock service, many insurers invest in call centers. This gives them the ability to offer assistance to insureds whenever their loss may occur as well as handle a large volume of calls to prevent delays. However, many of these call centers operate through offshore channels. While offshore call centers typically come with a lower price tag, they also include several hassles that can damage customer satisfaction and retention.

The Benefits of Nearshore Call Centers

Nearshore call centers share many similarities with offshore options with a few key differences. Nearshore call centers still offer 24/7 service all year round, but the intake agents work in much closer proximity to the insurer than many traditional offshore entities. Because these agents are in a similar or closer time zone, communication with the insurer is much easier and faster. This expedites the claims process, allowing insurers to begin the next steps on a shorter timeline. It’s also easier to guarantee the quality of customer service.

Actec’s Nearshore Contact Center Solution

Customers need to have the ability to file claims whenever they occur. Following a loss, many customers will only have access to their phones. This likely means they will initiate FNOL through their insurer’s call center. Actec understands customers expect a hassle-free experience and having a high-quality call center contributes enormously toward that outcome.

Actec’s nearshore call center operates 100% through US-based phone systems and any recorded data remains within the US. In addition to adhering to stringent IT standards, our nearshore facilities are also PCI compliant. We strive to provide secure, high-quality call center services that offer scalability to keep pace with your company as it grows. To learn more about improving the call center experience at an affordable rate, contact the experts at Actec.

How to Leverage Data to Improve Claims Processing

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April 20th, 2020

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Insurance companies don’t often have frequent communication with their clients until a claim arises. While most insureds are fine with this limited interaction, how their insurance providers handle claims is the single most meaningful and telling interaction they have. If an insurance company mishandles the claim or fails to bring it to a satisfactory resolution quickly, they run the risk of losing a customer.

What Claimants Want

High-quality claims processes have three things in common: they’re fast, they’re efficient, and they’re transparent. Customers are no longer willing to accept vague or murky answers regarding where their claim is in the process. They also expect an error-free claim to receive their settlement quickly. Delays, mistakes, or confusion all cause insureds to reconsider their insurance provider.

Better data and automation can help insurance providers streamline their claims processes. The following are some of the ways insurance providers can utilize data:

  • Automatic first notice of loss (FNOL). First notice of loss occurs when the insured first reports the incident to their insurance provider. However, many vehicles come equipped with telematics that can detect accidents and injuries. While some vehicles will dial emergency services in the event of an accident, insurance providers can use this same technology to trigger a claim on the insured’s behalf. Vehicle sensors and video imagery can give insurance companies an idea of the extent of the damage to make sure the most relevant adjuster receives the claim.
  • Drones and satellite imagery. Similar to using vehicle telematics to initiate FNOL for car accidents, insurance companies can pull data from drones and satellites following major storms to identify damage to the insured person’s property. When the customer calls to report the loss, their provider can already be several steps into the claim to expedite the process and improve the insured’s experience during a stressful time.
  • Greater accuracy on repair timelines. When insureds file a claim for a vehicle loss or property damage, the first question on their minds is how long it will take to fix so they can resume their lives as usual. Insurers can pull from historical data to see how long certain repairs will take based on the type of damage or loss the insured reports.
  • Reduce fraud. Fraudulent claims increase costs, which increase premiums for all customers. By harnessing data from social media, insurers can identify fraudulent claims. Utilizing AI can also red flag cases that score high for fraudulent behavior.

Most insured don’t think about their insurance provider until they need to make a claim. How smoothly and quickly that claim processes play a significant role in customer satisfaction and retention. If your claims processes are frustrating customers or costing your insurance company business, Actec can help. Contact us to learn more about improving claims management.

4 Things Insurance Companies Struggle to Do Well

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March 23rd, 2020

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Insurance is one of those expenses that seem burdensome up until the policyholder needs to make a claim. Whether the individual is in a car accident, experiences a loss due to flood damage, or any other covered incident, insurance becomes indispensable. However, there are many pain points for customers when it comes to their insurance providers. If insurers don’t take steps to rectify these issues, they may find their customers leaving in search of better insurance options.

The biggest areas where many insurance providers fall short include:

  1. Meeting young clients’ expectations. Millennials are more likely than other generations to shop around for a new insurance provider following a dissatisfying interaction. They expect emails or text updates about the status of their claims. They also expect to be able to access their claim information from the convenience of their phone on an app.
  2. Explaining insurance rates breakdown. Several factors affect insurance premiums. Insurance providers consider the type of car the customer drives as well as his or her age, gender, marital status, credit history, miles driven per year, and zip code before offering a rate. However, most insurers don’t explain how much weight they give to each category and this can make it difficult for insured customers to understand their premium or how to reduce it.
  3. Explaining coverage. Insurance providers know the terms of their policies inside and out. However, many insurance representatives struggle to present insurance products and packages in a way that is easy to digest for the average customer. Insurance jargon can confuse or mislead customers regarding their coverage.
  4. Processing claims correctly the first time around. Insurance companies want to resolve claims quickly just as much as the customer does, but several issues can trip them up in the process. Health insurance companies are notorious for claims processing errors. While claims processing has improved over the past decade, there are still a significant amount of denials. This leaves customers frustrated and drags out the settlement process.

The competition among insurance providers is fierce, as millennials have shown they have no qualms switching companies. One sour claim experience can result in the loss of a customer as well as any potential referrals that customer may have provided. To learn more about improving claim management, contact the experts at Actec.

How to Harness FNOL to Improve Customer Satisfaction

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February 24th, 2020

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It costs insurance providers a lot more money to obtain new customers than it does to retain existing ones. That’s why improving customer satisfaction is an ongoing process for most insurance companies. However, customers aren’t going to care about great rates if their experience filing a claim is a disastrous one. When the claims process is more arduous than the event that triggered the claim in the first place, insurance providers will quickly discover they have a retention problem on their hands.

Whether a policyholder is calling to report the damage to their home, their vehicle, or some other covered item, first notice of loss (FNOL) represents the single greatest opportunity to influence customer satisfaction. Insurers that manage the stress of the claim right from the start can help customers feel at ease. Any claim that has a rocky start is unlikely to improve in the eyes of the customer so insurance providers need to make FNOL count.

How to Help Put Customers at Ease During FNOL

Customers filing a claim are likely to be in a turbulent frame of mind. Insurance representatives can help put customers at ease in the following ways:

  • Be empathetic to the customer’s situation
  • Answer all questions that customer may have
  • Provide a clear picture of the claims process
  • Be direct in how long the claim should take from FNOL to settlement
  • Provide information on the next steps to simplify the claims process for the customer

If an insurance company fails to put a customer’s mind at ease about the outcome of the claim, they’re unlikely to secure that customer’s loyalty.

One of the most challenging aspects is getting a handle on empathy. It’s easy to offer condolences following FNOL, but that does nothing to ease the situation for the customer. Reacting to the reality of poor customer satisfaction following claims, many insurers are overhauling their approach to FNOL. Some examples include helping arrange estimates or coordinating with contractors on the insured’s behalf.

Building loyalty is challenging in the insurance industry and FNOL is the key to getting started. Helping the insured customer feel secure throughout the claim process starts when they first report the loss. To learn more about improving your claims process, contact the experts at Actec.

How to Improve the Customer Experience for Better Retention

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January 13th, 2020

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Individuals selecting their insurance providers tend to be choosy because they know they can afford to be. With so many providers on the market, these people have endless options to research and snaring them relies on a combination of offering products and features they want at a competitive price. However, maintaining their loyalty is a challenge as well. Focusing on maximizing the customer experience whenever they call to file a claim or seek more information about their coverage can go a long way to retaining existing clients.

Not only that, but it costs significantly more money to obtain a new customer than it does to keep existing clients happy. As such, it behooves insurers to put time and effort into boosting customer service. When customers are happy with how their provider does business, they’re more likely to stay with that company even when their insurance needs change.

The following are some of the more effective means of improving the customers’ experience while interacting with their insurance provider:

  1. Keep it simple. When customers have to go through several phone trees or navigate down numerous website menus, they’re going to become frustrated fast. Building websites so that they’re customer-centric can cut down on confusion and keep their business.
  2. Remove unnecessary steps. While some customers may want to browse or compare their options, some know upfront what they want. Offering a direct option for these individuals to receive quotes or purchase coverage removes unnecessary hassles and keeps those clients satisfied.
  3. Open up additional communication options. Sometimes, customers have basic questions about their policies or coverage that would be much simpler to answer via a chat or text system. This is also beneficial during periods of crisis when customers need to produce documents following an incident.
  4. Allow for customization. Every customer’s insurance needs will be different and a one-size-fits-all policy isn’t going to work well. For example, customers that own vintage cars may not need full coverage during the winter months if they put them away in storage. Allowing for flexible coverage that shifts with their needs provides value and instills customer loyalty.

From digitization to ease of use, insurers can take several steps to overhaul their approach to customer service. Contact the experts at Actec to learn more about improving customer satisfaction through effective claims management, first notice of loss, and more.

4 Key Elements that Improve Customer Claim Satisfaction

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December 30th, 2019

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If an insurance provider’s claim cycle is out of touch with modern expectations, they will struggle to keep up with their more tech-savvy competitors. Optimizing the claim cycle can boost customer satisfaction as well as improve their loyalty. Insurers looking to improve their claims cycle as a means to boost customer retention should focus on the following areas:

  1. Be proactive. Accidents happen and claims follow suit, but insurance providers can take steps to avoid costly, time-consuming claims. This means running risk profiles on clients to identify who is most likely to report a loss. Instead of waiting for a high-risk client to submit a claim, insurers can take steps to help them reduce their risks.
  2. Make the process customer-centric. Insurance companies used to make business decisions that met their own preferences first before considering their customers’ outlooks. This was often the case because operations could flow more smoothly with convenient structuring. However, what is helpful for the insurer may impede the customer. Insurance providers that wish to remain relevant need to take steps to provide personalized, transparent, and rapid services that make the process easier for customers.
  3. Provide swift responses. Identifying threats and opportunities early allows insurance providers to develop a rapid response plan. Anticipating customer’s needs and concerns can keep business operations flowing smoothly. For example, younger generations rely heavily on social media and online reviews of companies and their services. By using smart software or artificial intelligence, insurers can monitor social media posts that mention them in both a positive and negative light. This gives them the opportunity to engage to prove their superior service skills.
  4. Go digital. Mobile apps for insurance providers aren’t a new concept, but some insurers are taking technological advancements to the next level to give them an edge. Connected devices, data analytics, and the Internet of Things are transforming how the industry operates. The data gives insurance companies actionable insights to improve the customer experience as well as detect fraud sooner.

Customer expectations are ever increasing and insurers need to be ready to meet them or risk heightened customer turnover rates. If your existing claims process is struggling to keep up with customer demands, Actec can help. Contact us to learn more about our claims management solutions.